I am going to be writing this entire week about effective networking. This is a topic that I know well and I have been training people in the art of effective networking for approaching 2o years now. Wow, that even scares me!
The magic of 220. I will make this bold statement. The vast majority of entrepreneurs starting out in their new ventures and the vast majority of owners of small businesses will experience most if not all of the success that they desire when they have 220 people in their Sphere of Influence. I have seen this work time and time again in business after business and industry after industry.
Why 220?
There are approximately 22 business days in each month.
You should be sending out 10 hand written notes per day to your Sphere of Influence.
Everyone in your Sphere of Influence should get a note from you every month.
10 notes per day times 22 days per month is...220 unique contacts.
I cannot even remember all of the business that I have received the day that people received a handwritten note from me. Typical phone call..."Hey Jack, just got your note. Thanks! Was wondering if we could chat about working with you as my business coach?"
Sometimes, rarely, this happens just after I meet someone or they see me speak somewhere. Much more commonly, sometime from a month to years after I have met someone, the time is right for them to hire me and really benefit from our collaboration.
How many handwritten notes did you send out today? Are you making all of the money that you want? Humm...interesting. 10 handwritten notes...30 minutes tops!
Upcoming information this week:
Permission Marketing
What is a "Sphere of Influence"
Interested versus Interesting
The Magic of 8 and Joe Girard
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment